Laura Smalls often references being strongly influenced by Film Noir of the 30's and 40's. The "Laura Smalls" collections have been carried by Bloomingdale's, Henri Bendel and I. Magnin, just to name a few. Her collection expanded during a meeting with Andre Leon Talley when he urged her to present during fashion week that September.

Laura is now able to create an extensive outerwear collection for her label as well as a Contemporary collection encompassing Dresses and Sportswear. Laura's impressive clients are a diverse group of strong and modern women who are not afraid to make a statement with their attire.

Laura says "When I see outstanding fabric that resonates with my aesthetic, I feel the fabric tells me what it wants to become. Every mistake, twist and turn always comes out for the good. I’ve just learned it’s important to go with the flow. Designing is an organic and joyful process that comes from the heart."